A conversation with His Excellency Mr. Nicolai Ruge

A Dialogue Between SCP Malaysia Team and the Danish Ambassador on 'Green Growth"

On 12th June 2014, the SCP Malaysia team had the privilege to have a conversation with His Excellency Mr. Nicolai Ruge, the Ambassador Extraordinary and Plenipotentiary of Denmark to Malaysia on Sustainable Consumption and Production and Green Growth.

In this dialogue, the following topics will be discussed:

  • Denmark’s car free sunday experience
  • Behavioural change
  • Value for money and sustainable behaviours
  • Renewable energy sources
  • Clean technology
  • Danish green companies in Malaysia
  • Energy consumption in relation to income
  • The impact of legislation
  • Green growth
  • Changing of mindset
  • Mandatory vs. Voluntary
  • The roles of Government
  • Who takes the first move?
  • Green as business opportunity
  • The Malaysian context
  • Subsidies
  • Setting the goal
  • Be a step ahead
  • Public-private partnership
  • SCP in Malaysia
  • Denmark and Malaysia
  • State of Green